Kurkure Mein Plastic? Sach Aur Lehar Ka Raaz
Long-form8:25Education
Published Oct 11, 2026, 1:10 PM · 4d ago
Business Origin Hindi
4.2K subscribers · median 1.4K views
AI imagery · confirmed$Likely
Views
1,408
+0 views/hour
Likes
17
1.2% of views
Comments
4
0.28% of views
Checked every 3 h while the video is this age · last check 12h ago · next in 0 min. YouTube itself updates public counts with a short delay.
Views / hour now
0
measured 12h ago
Peak views / hour
9
15h ago
Avg views / day
305
since upload
First 24 hours
—
not tracked from upload
vs channel median
1.0×
Rank in channel
#12
of 20 tracked
Engagement
1.5%
likes + comments / views
Est. ad revenue
$14–$34
lifetime, $10–24 RPM
Views over time
3 readings · line: total views · bars: views gained per hour
Description
कुरकुरे में प्लास्टिक है? FSSAI ने 2019 में इसे अफ़वाह बताया। पर कुरकुरे की असली बात इससे कहीं ज़्यादा अजीब है: Lehar Kurkure का रहस्य, "Tedha Hai Par Mera Hai" नारे का सच, और ITC Bingo से टकराव, तारीख़ों और सोर्स के साथ।
Is Kurkure made of plastic? Kurkure case study aur marketing strategy ka poora hisaab: Lehar band kyun hua, Kurkure kaise bacha, aur "Tedha Hai Par Mera Hai" slogan launch ke 9 saal baad kyun aaya.
📌 Is video mein
• Plastic wali afwaah par FSSAI ka jawab
• 1999 mein Kurkure ka launch aur "Lehar Kurkure" naam
• Chandigarh mein 10 din ka launch plan
• ITC Bingo aur Tedhe Medhe ka hamla
• 2014 aur 2024 ke aankde (period-specific estimates, aaj ke official numbers nahi)
📚 Sources
• Business Today, "How PepsiCo's Kurkure managed to grab and retain snack market share" (2014): https://www.businesstoday.in/magazine/case-study/story/case-study-pepsico-kurkure-on-grabbing-retaining-market-137861-2014-07-19
• afaqs, "ITC Bingo takes on namkeen brands and Kurkure" (27 Jan 2021): https://www.afaqs.com/news/mktg/itc-bingo-takes-on-namkeen-brands-and-kurkure
• FSSAI, plastic food rumours hoax (2019): https://www.fssai.gov.in/upload/media/FSSAI_News_Plastic_Morung_24_06_2019.pdf
• Storyboard18, PepsiCo India 2024 financials: https://www.storyboard18.com/advertising/pepsico-india-spends-rs-772-crore-on-advertising-posts-rs-883-crore-profit-in-2024-67744.htm
⚠️ Note
Is video mein plastic wali baat ka khandan kiya gaya hai. Kurkure mein plastic nahi hai (FSSAI, 2019). Kuch details (jaise trials ki sankhya aur packet ka size) company ke purane adhikariyon ke bayanon aur blog reports par based hain, aur video mein unhe usi tarah bataya gaya hai.
🤖 Transparency
Script ka draft AI tool ki madad se bana, jise maine khud research karke edit kiya. Narration aur images AI tools se bane hain. Research aur analysis meri hai.
आपको कुरकुरे का कौन सा विज्ञापन याद है, और उस वक़्त आप कितने साल के थे? कमेंट में बताइए।
#Kurkure #KurkureCaseStudy #BusinessOriginHindi
Tags
kurkurekurkure mein plasticis kurkure made of plasticplastic in kurkurekurkure plastickurkure case studykurkure marketing strategykurkure taglinetedha hai par mera hailehar kurkurekurkure historykurkure vs bingotedhe medhepepsico indiabusiness documentary hindibusiness origin hindiKurkure story
Details
- Published
- Oct 11, 2026, 1:10 PM
- Length
- 8:25 (505 s)
- Format
- Long-form
- Category
- Education
- Audio language
- HI
- Quality
- HD
- Captions
- No
- Made for kids
- No
- Licensed content
- No
- Video ID
- MLn3tqHkyQg
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Statistics from the YouTube Data API, tracked by FameX. Views per hour, revenue and comparisons are FameX estimates.