The Rise And Fall Of West Coast Customs

West Coast Customs seemed to have it all. Pimp My Ride made the shop famous around the world, celebrities were lining up to have their cars built, and Ryan Friedlinghaus had turned a $5,000 loan into something huge. But behind the cameras, things weren't going nearly as well as they looked. This is the story of how West Coast Customs became one of the biggest names in custom cars, why Ryan walked away from Pimp My Ride at its peak, the controversies that followed, and how the shop somehow survived it all.