Ford CEO: "We're Now Selling Direct To Consumer!"

In twenty twenty-two, Ford's CEO said Ford had to stop negotiating prices. One price. All online. Then Ford actually did it. In one country, Ford became the seller, and seventy-three dealers became agents. Then Ford pulled back. And this year, the same CEO said direct sales replacing dealers was dead wrong. So is the idea over? Or is it just waiting for its moment? Because Ford has already asked its American dealers to sell electric vehicles at fixed prices. Stay until the end, because what could bring it back is not what you'd expect. -------------------------- Copyright Disclaimer We do not fully own the material compiled in this video. It belongs to individuals or organizations that deserve respect. We use under: Copyright disclaimer section 107 of the Copyright Act 1976. "fair use" is allowed for purposes such as criticism, comment, news reporting, teaching. scholarships and research.