Health & beautyJanet MercerThe $10 Oil That Saved Her Length at 67 — Big Beauty Sells It Back to Black Women at 20x the Price

The $10 Oil That Saved Her Length at 67 — Big Beauty Sells It Back to Black Women at 20x the Price

Long-form18:59People & Blogs

Published Sep 21, 2026, 9:00 PM · 3w ago

Janet Mercer
Janet Mercer
5.1K subscribers · median 559 views
Views
450
+0 views/hour
Likes
7
1.6% of views
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0
0.00% of views

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Avg views / day
19
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Rank in channel
#14
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1.6%
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Description

Fifty dollars for a salon bottle of argan hair oil, and the first two ingredients on the back are silicones. That label is where this one starts, and it ends with the plain argan oil for hair that Black women can buy for about ten dollars and use to keep the length they are already growing. -- Here's How To Go From Hair Coming Out Everywhere To Long Hair Again, With 3 Things From Your Kitchen: https://www.janetmercer.cc/kitchen -- Janet learned argan oil the Moroccan way from a neighbor whose mother sent it from Agadir in a reused bottle, dipped on bread at breakfast and worked through her granddaughter's ends after the bath. You will hear what argan oil does for breaking ends and relaxed hair, what it does not do for hair growth, how to use argan oil on damp hair with a leave-in, how many drops, why it stays off the scalp, and how to tell pure argan oil from the roasted kitchen kind or a bottle that has been cut. You will also hear how Moroccanoil and the argan-labeled shampoo aisle turned a working woman's oil into a luxury label for women like us, selling it at about twenty times its price in Morocco while the Amazigh women who crack the nuts by hand earn under their own minimum wage. And you will meet Miss Bernice, who kept her length at sixty-seven after forty years of relaxers. Sources: Phong, Lee, Yale, Sung, Mesinkovska (2022). Journal of Drugs in Dermatology. Systematic review of coconut, castor, and argan oil for hair in skin of color patients: no significant evidence argan oil improves hair growth. Equal Times (September 2024). Moroccan argan oil cooperatives: about 50 euros a liter in Morocco versus 980 euros a liter for Moroccanoil in small vials; cooperative pay below the agricultural minimum wage. Moroccanoil Treatment Original ingredient list: Cyclomethicone, Dimethicone, Argania Spinosa (Argan) Kernel Oil, in that order. UNESCO (2014). Argan, practices and know-how concerning the argan tree, inscribed on the Representative List of the Intangible Cultural Heritage of Humanity.
Tags
argan oil for hairargan oil for black hairargan oil for hair growthpure argan oil for natural hairargan oil for relaxed hairhow to use argan oil on hairMoroccanoil ingredients siliconehair breakage black women over 50length retention black womennatural hair care for black women over 60black women hair care over 50

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